Faerie Tales Creamery founder Noel “Sundae” Matsamura Jr. doesn’t want his mobile ice cream cart to just be a place to get a cold treat.
Matsamura is also looking to build a multimedia brand with recognizable characters, a world with deep lore, and much, much more.
“The overall mission for Faerie Tales is to heal humanity through our ice cream and our creations. We want to inspire folks and eliminate self doubt within everyone,” Matsamura said. “Each flavor is paired up with a cartoon character that has their own background story.”